Lauren Conrad wrote and ripped the book on how to anger readers.
During a recent episode of her web-only show "Crafty Creations", Conrad offered a "great way to display vintage books or slightly used books and also create a unique storage space."
She created a box by cutting the spine off of nine books to glue to a white cardboard storage box, destroying the books in the process.
AND.... Conrad used books from the "Lemony Snicket" series.
The do-it-yourself project appeared on Conrad's own site Laurenconrad.com, as well as the fashion and beauty site ulookhaute.com.
Within four hours of Buzzfeed posting a link to the video, Conrad removed it.
On youtube, "dislikes" out numbered "likes" 8-to-1 and the comments were pretty scathing.
"Lemony Snicket" (aka Daniel Handler) responded via his publicist:
"It has always been my belief that people who spend too much time with my work end up as lost souls, drained of reason, who lead lives of raving emptiness and occasional lunatic violence. What a relief it is to see this documented."